Report to the New York Times reported that Amazon plans to launch early next year, a new service that supports multimedia broadcast ads and separate from the membership that carry "Prime" Prime and cost $ 99 per year.
The newspaper quoted analysts anticipated that the service - which is part of a comprehensive reform of multimedia presentations offered by Amazon, which - pose a serious challenge to the broadcasting services competition, such as "Hollow" Hulu and "Netflix" Netflix.
The newspaper said that the sources of this service, however they will be separate from the "Prime", is at the end of the Amazon to try to attract people to participate later paid membership "Primes".
The Wall Street Journal reported in March / March last that Amazon is considering such a move, with talk of free broadcast media service, but the company denied then be preparing to launch a free service.
The Amazon launched the "Amazon Prime" in 2005 and the availability of organic consumers the ability to ship goods they buy from Amazon in two days, free of charge and within a number of countries, like the United States, Japan, Germany, and the United Kingdom.
Amazon provides for members of the "Prime" in both the United States and the United Kingdom, Germany, service broadcast a selection of movies and TV shows bearing the name "Amazon AOL Instant Video" Amazon Instant Video.
The number of video service in the membership of the "Prime" is used about 25 million, compared with subscribers competition "Netflix" who number 33 million in the United States.
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